Posts Tagged ‘Visitor-Optimization’

2 Essential Visitor Management Tools

September 21st, 2007 by Keith from shrewdies | 1 Comment | Filed in Phase 1, Web Business Promotion, WordPress Hosting
Visitor management is crucial to all but the unfriendliest of business websites.

It’s no use putting on a friendly face, and hoping that your visitors will be happy – you have to work to keep them happy.

Visitor satisfaction must run through all aspects of your website. Much is commonsense:

  • Encourage customer feedback
  • Prompt response to feedback
  • Clear site policies
  • Consistent navigation

Most of all, you have to overdeliver in every department. There are a couple of essential tools which I have added to my WordPress Installation pack.

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Build A Business Web Site

September 6th, 2007 by Keith from shrewdies | No Comments | Filed in Phase 1, Web Business Publishing, WordPress Hosting
As I build a business web site at Shrewdies.com, it acts as a great reinforcing exercise to test and improve the plug-ins collection for my WordPress installation wizard.

Today I found a better forms handler, reminded myself about the importance of backups, and found a potential method for making plug-in management much easier.

Contact Pages are important for any web site, but crucial for a credible web business site. My current method works fine on standard contact forms, but to build a business web site, you also need surveys, polls, and all manner of related feedback mechanisms.

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WordPress Tags

August 21st, 2007 by Keith from shrewdies | No Comments | Filed in Phase 1, Web Business Publishing, WordPress Hosting

Standard WordPress does not have tags, but there are many plug-ins to help you apply them. Those that I have seen were born in the days when all webmasters looked to keywords to boost their rankings in search engines.

I discuss the merits, or otherwise, of SEO on my web business site. Keywords for SEO are generally recognized as being unimportant, to the extent that free WordPress.com sites do not have them. However, there is an alternative, (more…)

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